Identity for a conceptual stand for furniture artist Maarten Baas at the Salone Del Mobile furniture exhibition, created in collaboration with both other graphic designers as well as interior designers.
As Baas' work is very eccentric and sculptural, the Spotlight concept aimed to treat Baas’ work more like museum exhibitions or works of art. Individual pieces would be stood behind a glass wall, limiting participants to appreciate the work based solely on its aesthetic. Each piece would be lit via red and blue spotlights to showcase its unique form and individuality.